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Sonneveld has won two awards from ASDA

Sonneveld has won two awards from ASDA, the second largest Supermarket chain in the United Kingdom. We won an award for Supplier of the Quarter and for best new bakery product (Hot Cross Bun). We are very proud we have won these awards at this large and important client.



Supplier of the quarter
Sonneveld was awarded ‘Supplier of the Quarter Q4 2012’ for the whole ASDA business. Every quarter ASDA selects a supplier of the quarter. In the previous quarters Kelloggs, Ontex and Symington’s have won. Sonneveld received this prize because of our attitude toward solving the problems that we had in getting the Hot Cross Buns launched. And also for the training we provided the bakery team and for translating the course into English.

Best new product

Next to the award for Supplier of the Quarter Sonneveld also received another award. This was for best new product: Hot Cross Bun. ASDA believes this product is the best they have ever had, and sales are tracking ahead over 40% from last year, down to product quality and consistency.

About ASDA

ASDA Stores Limited is a British supermarket chain which retails food, clothing, general merchandise, toys and financial services. ASDA became a subsidiary of the American retail giant Walmart and is the UK's second largest chain by market share after Tesco.

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